Meta Muse (Image + Video) Pricing
All plans and pricing as of 2026-07-07
Free (in Meta apps)
- ✓Muse Image available in the Meta AI app + meta.ai, Instagram Stories (US), WhatsApp (limited countries); Facebook coming soon
- ✓Muse Video in preview -- coming soon to creators and Meta AI
- ✓No standalone pricing or public API disclosed at launch
- ✓Meta AI app usage limits apply
Is Meta Muse (Image + Video) Worth the Price?
Value Score: 9/10
Overall Score: 8.4/10 · Anyone already in Meta's apps (Instagram, WhatsApp, Meta AI) who wants free, high-quality image generation and editing with strong instruction-following -- especially for social content where the tool lives right where you post.
Meta Muse is a serious debut: a frontier lab's first image model landing at #2 on Arena across text-to-image and both editing tracks, free, and embedded directly in the apps where billions of people already share photos. The instruction-following and multi-reference composition are the features that make it useful beyond novelty, and shipping Content Seal provenance from day one is the right call. The caveats are real -- Muse Video is preview-only, there's no API or pricing, and the rollout is region-gated -- so treat this as an excellent in-app consumer tool today rather than a production or developer platform. If you live in Instagram/WhatsApp, it's an easy default; if you need an API or the outright quality ceiling, look at Nano Banana 2.
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How Meta Muse (Image + Video) Pricing Compares
| Tool | Free Tier | Starting Price | Value Score | Overall |
|---|---|---|---|---|
| Meta Muse (Image + Video)(this tool) | Yes | $0 | 9/10 | 8.4 |
| Nano Banana 2 (Gemini 3.1 Flash Image) | Yes | $0 | 8.5/10 | 8.9 |
| Leonardo AI | Yes | $0 | 9/10 | 8.3 |
| Stable Diffusion | Yes | $0 | 10/10 | 8.0 |
| Midjourney | No | $10/month | 7/10 | 7.8 |
| Ideogram | Yes | $0 | 8/10 | 7.8 |