Microsoft Copilot vs SEMrush

Which one should you pick? Here's the full breakdown.

Microsoft Copilot

B
7.5/10

Microsoft's answer to ChatGPT -- free GPT-4 access with Bing search built in, but it feels like a corporate product

Our Pick

SEMrush

A
8.0/10

The Swiss Army knife of SEO -- does everything from keyword research to PPC analysis, with AI sprinkled throughout

CategoryMicrosoft CopilotSEMrush
Ease of Use8.07.0
Output Quality7.08.0
Value8.07.0
Features7.010.0
Overall7.58.0

Pricing Comparison

FeatureMicrosoft CopilotSEMrush
Free TierYesYes
Starting Price$0$0

Choose Microsoft Copilot if...

Users already deep in the Microsoft ecosystem who want free GPT-4 access with web search built in.

Visit Microsoft Copilot

Choose SEMrush if...

Marketing teams and agencies who need one platform for SEO, PPC, and content marketing research.

Visit SEMrush